John Brown calls out bullshit – PRFest

Former Hotwire Head of Engagement, John Brown added to PRFest line-up

John Brown, who recently left Hotwire PR to set up Don’t Cry Wolf, is the latest speaker to be announced as part of PRFest 2018.

John will talk about “The value of brutal honesty in a bullshit rich world”

His session is described below:

There’s something a bit sinister going on. We don’t know who to trust with our news, with our facts and with our stats. Is it the media? Politicians? PR professionals?

This chat will focus on why a total commitment to honesty and transparency is PR’s biggest opportunity. From the start of a client relationship, through to those awkward moments where you need to feedback to them that the product they thought was so damn innovative is, well not.

What’s the value in this relentless dedication to total truth?

Better relationships, better content and better bottom lines.

Hear John on Day 2, Friday, 15 June at PRFest.

Book your early bird ticket today – only one month of early bird left unless they sell out before!